Digital Design – Social – 3D Imagery
Ricoh – Designed for Tomorrow Campaign
New product promotion
As part of the creative team leading the project for Ricoh Europe, I had the opportunity to help craft a new visual identity for their overarching office printing sector. Collaborating closely with external 3D designers, we developed a concept that captured Ricoh’s essence as an innovative, dynamic, and future-focused organization.
Together, we created a ‘digital origami’ style that seamlessly combined Ricoh’s technological innovation with a subtle nod to their roots in print production. This modern, versatile design was brought to life through striking 3D imagery, showcasing a forward-thinking aesthetic that aligned perfectly with Ricoh’s brand values.
Client
Ricoh Europe PLC
Agency
Paperhat Creative Ltd.
Services
Digital Design
3D imagery
Creative Direction
Strategy