Client: Invera Energy
Agency: (W)right On Communications
Role: Senior Graphic Designer
Markets: USA
Scope: Brand Identity, Website Design, Content & GEO System
Media: Web, Social, Print
Invera Energy — Brand, Website & Ongoing Content System
Invera Energy required a new brand and website to support its launch, with a fixed timeline tied to the company’s go-live date.
Working as part of the team at (W)right On Communications, I developed the brand identity and designed the website, supporting the launch and establishing a foundation for ongoing updates and content.
Responsibilities
- Developed brand identity, including logo and core visual direction
- Designed the website using provided content and imagery
- Designed page layouts to organise content clearly
- Supporting ongoing website updates, including press releases and events
- Applying SEO and GEO principles, including schema markup and content structuring
- Designing supporting materials including social graphics, presentations, and print collateral
Project Work
Brand Identity
Developed the brand identity, including the logo and core visual direction, and applied it consistently across the website and supporting materials.
Website Design
Designed the website using provided content and imagery, applying the brand across a set of clear and consistent page layouts.
Following launch, the site continues to be updated with new content, including press releases and events, with SEO and GEO considerations applied to support how content is structured and surfaced.
Content & Communication Assets
Designed supporting materials across digital and print, including social graphics, presentations, whitepapers, and sales materials, maintaining consistency with the brand.
Impact
- Delivered a brand and website in line with the company’s launch timeline
- Established a consistent set of assets across web, social, and print
- Enabled ongoing updates through a flexible and maintainable website structure
All work shown was created in collaboration with (W)right On Communications and its clients. All trademarks and content belong to their respective owners.